Blog

How do online marketing, or graphic and web design work? What expert tips do we have to offer on writing, Photoshop, social media, or branding? Check out our featured blog articles on all of the above topics and much more — plus the latest news about Dsquared Media itself!

Meet Hillary Weiss!

Hillary Weiss is one of the new team members here at Dsquared. Here is a little bit about her… My name is Hillary, I am 23 and I grew up in small Mormon village in Utah (praise the Savior and Redeemer). I was married when I was 13 and had three sister wives by the […]

Hillary Weiss

Importance of a Copy Writer

A month ago I started my first day as a content writer for Dsquared Media. My job is to write content for the companies that hire Dsquared Media for web design. I was hired to write because of my experience. I was previously a marketing writer for a television production company and a content writer […]

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Different Types of Logo Designs

Though sometimes neglected, logo design is the single most important aspect of the branding process. What would a Macintosh computer be if not for the iconic apple logo? Would Disney be the loving and whimsical brand we all know if not for the endearing Mickey Mouse? The human brain is designed to digest and retain information […]

6 types of logo designs

The Difference Between Copy and Content

A few months ago, I stumbled across an interesting Moz article entitled “The Marketing Department of the Future.” In this theoretical marketing department, there are four main groups: strategy, creative, communications, and analysis. Within these four, there are various sub-groups and the functions they perform. As a writer, what particularly piqued my interest were the two distinct functions […]

What is the difference between copy and content?

What is Semantic Markup?

The line between web design and programming on the one hand and search engine optimization on the other has always been implicitly there. Arguably, it’s never been more explicit, now that Google is considering mobile responsiveness as part of its ranking algorithm. However, not all web developers have caught on — and neither have SEO professionals. All […]

semantic markup

Mobile-Friendly Web Design & Google’s Algorithm Update

Today, April 21st, Google updated its algorithm to reward sites that incorporated mobile-friendly web design. The algorithm update, first announced two months ago on the Webmaster Central Blog is significant in a number of ways. For one, it is the first update that deals with design and development issues rather than pure content/SEO. Moreover, it is […]

Google Mobile Friendly Web Design

The Marketing Genius of #TheDress

Was it blue and black? Was it white and gold? These are the simple questions that took the blogosphere and almost every social media network by storm on Thursday, February 26. By morning the next day, #TheDress was one of the top trending topics on Facebook news feeds. Everyone and their mother knew about it […]

#TheDress

SEO vs. PPC — Which is Better for Your Business?

While internet marketing is a broad field, it has largely been dominated by search engines such as Google, Yahoo and Bing. This means that the bulk of internet marketing is Search Engine Marketing, which can be divided into two practices: SEO and PPC. SEO vs. PPC What is the difference between SEO and PPC? Both are fundamentally concerned […]

SEO Concept

Inbound Marketing: Ruling the Web One Click at a Time

Humor yourself with a thought experiment for a moment. When was the last time you bought a product or service due to hearing about it from an advertisement, cold call, or flyer? If you are like most people, you may have realized that this form of marketing is a dying breed. Marketers can no longer […]

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