Social media is the cornerstone of your web presence. Here at Dsquared Media, we have an intimate understanding of how to represent your look, style, and personality on just about every medium.
Once limited to a select few networks such as Facebook and Twitter, the whole of social media now inhabits a vast universe that encompasses innumerable blogs, online communities and digital multimedia in all its forms. While certain social platforms remain indispensable, the growth of social media throughout the past few years promises a broader avenue for attracting followers and building your brand.
At Dsquared Media, we take the time to outline a social media marketing strategy that will best suit your industry and your needs. Throughout the years we have leveraged the power and reach of multiple social media accounts for our clients, including but not limited to:
Before setting you up with a social presence online, we will outline company information and details that should be provided through media outlets. Then, we will come up with a target audience based on locally searched keywords relevant to your company’s industry. By analyzing your current social media presence, we can come up with reachable short and long-term goals of a new and improved campaign and also provide you with suggestions for using your social media presence as a tool to gain traffic and convert internet users into customers.
The creation and optimization of social media profiles act as the foundation of social media marketing. Your profile will be the initial point of contact for the majority of your audience, so we make sure to make it consumer-friendly, professional, and relevant. With your profile optimized from the start, your social media campaign will educate as well as entertain, conveying information about your brand, service, or product in a fashion that engages your audience and acquires you a strong social media following.
We not only build your social media profile but also expand and optimize it to your marketing needs. We create and manage customized ad campaigns to target both present and future customers, incentivizing brand loyalty and conversions. Your ads will be featured as banner displays on news feeds or sidebars, promoting brand awareness, reminding customers of upcoming sales and events, and gaining you new customers each time someone clicks on your ad!
To make sure that your investment into social media marketing is growing revenue, we provide monthly campaign analytic reports that show the traffic of your website drawn by social media advertisements, posts, and overall presence. Additionally, we provide suggestions to alternative methods of social media marketing to keep growth on the rise and business objectives met.
What do internet users do when they need to find something? They search for it on a search engine! If potential customers can’t find your website on Google, Yahoo, Bing, or otherwise, they can’t find you! Search Engine Optimization (SEO) is how you can get to the top of search results, and we can help!