An Introduction to Website Development

Danny Donovan
February 25, 2021

Website development is not a single function per se, but a broad collection of all the functions required to get a website on the Internet or on an intranet up and running from scratch. It includes everything from server and network configuration and administration, to scripting, setting up hosting tools, analytics, website design, content management, web application integration, and eCommerce capability setup. A website developer or needs to coordinate with others working on the website, including the designer, SEO consultant, and content writers.

Some Examples of Helpful Services

Examples of website development services include:

  • Website Design
  • Hosted Server Administration
  • eCommerce Solutions
  • Content Management Systems
  • Web Applications
  • Web Analytics
  • Mobile Website and Application Development

Website design is not just about aesthetic improvements. It is important these days for the webpage templates to include a great deal of functionality and scripts for traffic analysis, web applications, social media sharing, search optimization, mobile device access, local search, and so on. The developer has to work with the designer to ensure all this is taken care of. The configuration of the hosting server and its administration is one of the primary duties of the web developer. Most commercial websites selling products and services will need to include a secure shopping cart script or solution that allows the company to accept online orders and payments.

By the same token, customer data has to be safely collected and secured in a database. Additionally, almost every new website now includes a blog and some web applications. Developing and installing these applications and tools is also part of what a website developer does. The development of mobile applications and/or mobile sites is another service that is a requirement nowadays.

Improving Usability to Boost Conversions is a Big Part of Website Development

Finally, enhancing the user experience includes everything from better design to faster hosting, relevant and fresh content, and more functionality.

Danny Donovan
Upon graduation, with little money and a ton of risk, Danny took his project and put his degree into action by starting his own website design business. With little direction, he began to learn the ins and outs of running a website development and marketing agency through trial and error. To start, Dsquared Media resided in a tiny 210 square foot office space located in Delray Beach, Florida that was barely room enough for employees to work. As time progressed, so did Danny’s knowledge on maintaining and running a successful business based on progressive marketing strategies. Currently, Dsquared Media employs 12 media professionals and is located in a space over 7 times larger than the tiny office in Delray. Danny attributes his success to a keen eye for intelligent design and an inspiration to live according to his passions.

As of January 14, 2021 - Dsquared Media remains working remotely during the COVID-19 Pandemic. If you need to reach us, please call 561-654-0237 and/or email us at