Label Printing Company

About 10 years ago, our client reached out to us to redesign and redevelop their website. Shortly after we designed the site, they asked us to help with their SEO campaign. With over a decade of partnership under our belts, we’ve successfully indexed hundreds of pages of content and ranked for thousands of terms that drive local business to their location. It’s been a great journey, and we’re proud of the results we’ve achieved together.

46%
54.74% Up
2,515
5,391 Up
274
1000+ Up

Objectives

Overall, some of the objectives for this campaign included:

  • Reaching sustainable audiences and bring them to the site
  • Increasing brand awareness and maintain a healthy brand reputation
  • Ranking for internationally search industry-related keyword terms
  • Initiating contact with future customers online

Challenges Faced

This business didn’t want to invest in a quick, turnaround approach to digital marketing. Organic traffic is the traffic brought into a website without the use of paid ads. At the beginning of this campaign, the website didn’t bring enough organic traffic to the website to sustain consistent leads. This means the website would benefit from a long-term approach to ranking keywords being searched by individuals looking for custom labeling goods and services.

Strategy Implemented

This campaign’s long-term approach to SEO allows for a number of benefits, including long-standing keyword rankings in the client’s field. Some of the methods used in our long term approach to SEO for this campaign include:

  • content creation and expansion for both blogs and website pages
  • optimization of critical SEO metrics including title tags, meta descriptions, alt tags, keywords, and more
  • creating and utilizing graphics with popper image sizing
  • updating metrics consistently and according to primary Google algorithm updates
  • utilization of off-page backlinking strategies to obtain high-quality off-page links

The Results

With over 10 years of optimization and content generation, this website continually reaches new website visitors with each new month. Over the course of the campaign’s timetable, the website has worked to bring in an over 100% increase in annual website users organically – without any paid advertising.

Brand Strategy & Consulting

Brand Strategy & Consulting

Make your business vision a reality by giving your brand the competitive edge it needs with our branding and strategy consulting services. Our blend of creative skill and marketing experience is specifically tailored to help businesses define, refine, and elevate their brand identity. Through in-depth market analysis, consumer research, and creative brainstorming sessions, our team of expert consultants collaborate closely with clients to develop brand narratives and strategic positioning that resonate with their target audiences.

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Transcranial Magnetic Stimulation (TMS)

Transcranial Magnetic Stimulation (TMS)

Luxury Transportation Company

Luxury Transportation Company

Paver and Landscape Design Company

Paver and Landscape Design Company

dsquaredmedia

We craft innovative digital experiences tailored to your brand’s unique goals. From strategy to execution, we bring ideas to life with creativity and precision.

D2 Flex (Hourly Retainer Block Model)

  • Save more with larger hourly blocks
  • Apply hours to any service like branding, design, and marketing
  • Hours never expire and can be used anytime
  • Make unlimited edits and revisions
  • Get faster turnarounds with priority support
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D2 Direct (Project-Based Model)

  • Clear scope and pricing upfront
  • Payments broken into simple stages like start, design and launch
  • Focus on deliverables without tracking hours
  • Great for new builds, rebrands and defined projects
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